Creative Organizational Design

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“If you don’t know where you’re going, you might end up someplace else.” - Yogi Berra -
 
 
Why should you want to conduct a survey?
 
Surveys are invaluable tools that can help you find out what you're doing well and where improvements can or should be made.  Surveys can also uncover hidden issues and allow you to address them before they become big problems.  What you can do to make your business more successful, your employees more productive and your customers happier?  Just ask them!  They're full of ideas, know your business better than anyone else and will tell you what you already do well and how to improve.   Best of all - your employees and customers want you to know and they want to tell you - all you have to do is ask! 

Surveys can help you:
 
save money
reduce your turnover
improve your customer retention
reduce your marketing expenses
increase your bottom line
 
A well-designed survey makes this easy and inexpensive!
 
 
Each business is unique and we know that an "off-the-shelf-survey" is often not the best solution for many organizations.  Any survey that you conduct should be customized to encompass your unique employees, demographics, customer base, product line, services and etc.  Asking the same questions as the guy down the street may not provide you with the information that you need to effectively manage your business.  We can help you obtain the information that you need to know to be competitive and successful.  Creative Organizational Design has helped companies like Loblaws (Zehrs, Dominion), Fuji Graphics, Choice Hotels and several municipalities, conduct surveys. 
 
 
Why hire us to design your survey? 
 
Because, it's what we do best!  You are an expert at doing what you do.  We are experts at designing effective surveys.  Each survey that we design receives the benefit of our 25 years of experience and expertise. Every survey is carefully crafted. Customization, thoughtful question design and detailed analysis are the factors that distinguish our surveys from the competition.  Best of all, we provide surveying services at competitive rates, based upon the amount of work involved and not based upon the number of individuals to be surveyed! 1
 
Creative Organizational Design can:
 
design a customize survey, unique to your needs
design a survey that will provide you with information about any aspect of your business
return quantifiable data that you can hang your hat on
help you make better business decisions
 
Creative Organizational Design will:
 
do all the work of designing and collecting the surveys
analyze the data and present it to you in a clear and easy-to-understand report
ensure 100% anonymity
return the results in a timely fashion
provide you with a printed report, include a CD-ROM version in Adobe and all the raw data in Excel format
 
 
If you're still not sure that a survey would benefit you, consider the following:
 
Do your employees recommend your organization to their friends as a good place to patronize or work?  If not, why don’t they?  How do your employee attitudes affect your turnover, your customer loyalty and your revenue? 
 
How would your customers rate you against your competition?  If only 35% think you are better than the competition that means 65% think you’re no better or maybe worse!  How many sales a year is this costing you?
 
On average, the cost of replacing a single manager is about $31,000 (Canadian) annually.  If you have to replace 3 managers a year it’s costing you $93,000!  Do your employees leave because they’re unhappy, paid more by your competition, lack opportunities to advance or for reasons you don't even know about?
 
Are you giving your customers what they want or only what you think they want?  Have you asked them?  If you could streamline your marketing efforts, turn one-time customers into repeat customers and increase sales by even 5% - what would that mean to your annual profits? 
 
Can you afford not to know the answers? 
 
 
If you are not taking the time to get the answers to these and other important questions, you are probably losing thousands of dollars a year, sending your employees and customers straight into the arms of your competition and wasting valuable resources trying to replace them both!  Having accurate information and knowing how to use it effectively gives you an edge over your competition and we know how to help you do it!  We can help you get the information you need to measure trends, resolve hidden problems and improve your business.
 
1 Unlimited responses applies only to on-line surveys.
 
 
 
     
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